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Latest News and Updates
Study: Mobile Ads Actually Do Work - Especially In Apps
Even as mobile ad revenues skyrocket at sites such as Facebook and Twitter Twitter, the little banners still don’t work as well as they could–or so goes the widespread perception. But a new study out this morning from the mobile ad serving and tracking ...
Alibaba Mobile Sales Surge
Alibaba Group Holding Ltd. reported big growth in revenue from mobile devices, which may bolster its case next month when the Chinese e-commerce giant begins to pitch investors on its long-awaited initial public offering. In what is likely to be the ...
Alibaba Profit and Mobile Revenue Soar Again as I.P.O. Nears
With less than a month before its initial public offering, the Alibaba Group is intent on showing just how profitable — and focused on mobile — it really is. The Chinese e-commerce behemoth disclosed on Wednesday that its profit nearly tripled in the ...
Africa - Mobile Broadband Market
LONDON, Aug. 27, 2014 /PRNewswire/ -- Reportbuyer.com has added a new market research report: Africa - Mobile Broadband Market https://www.reportbuyer.com/product/2264335/Africa---Mobile-Broadband-Market.html Mobile broadband growth doubling each year ...
T-Mobile adds 6 more services to Music Freedom package
When T-Mobile launched its Music Freedom feature two months ago, it made its music-loving subscribers very happy since they could now listen to several music streaming services without it affecting their data quota. Now they’ll be even happier as the ...
Mobile Advertising Market Analysis, Outlook, and Forecasts 2014 - 2019
Overview: Mobile advertising has evolved beyond an experiment to become a legitimate marketing channel for mainstream advertisers. However, the mobile channels remains challenged in certain key areas such as certain industry vertical proof points and ROI.
The New Cricket is now offering $100 to switch from T-Mobile or MetroPCS
If you ever said to yourself, “Man, you’d have to pay me to use Cricket” today’s your day. The now AT&T owned prepaid carrier is offering up a $100 credit to anyone who leaves T-Mobile or MetroPCS (also owned by T-Mobile) for up to 5 lines.
T-Mobile Free Music Streaming
Untz, untz. T-Mobile's new announcement is going to make your heart sing, music junkie. T-Mobile Music Freedom is setting listeners free by allowing unlimited music streaming without it counting against your monthly data limits. That's right, listen to all ...
The State of Mobile PPC: Past, Present, and Future [Data]
My fellow paid search advertisers, our world is always changing. It seems like we can’t go a month without a new ground-shaking announcement in this industry. Whether it’s policy changes, sitelink changes, changes to what impacts your Quality Score ...
Why USSD-backed mobile banking has to be taken out of the clutches of mobile cos
Far from the glamorous, high-octane world of banking, there is a little known, nonetheless outstanding, story. It's about Equity Bank, a lender in Kenya. Equity was so cheesed off with telecom companies which were refusing to share their network with the ...